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Purple has become one of the most popular online mattress brands due to its patented “Purple Grid” — a honeycombed material that’s as good at relieving pressure as it is at providing sturdy support. Built from a hyper-elastic polymer, this GelFlex grid has become well-known through many of the brand’s ads, where it prevents an egg from cracking no matter how much weight is placed on it. This grid has a very unique feel, and while some sleepers love it, others may prefer a similar bed built from another material. They also might prefer a less expensive bed, as Purple mattresses tend to be a bit pricey.
That’s why we put together this list of the best purple mattress alternatives. We’ll be breaking down the most popular Purple mattress models and diving into similar beds that could be great alternate options in terms of both price and material. All of the Purple mattresses come from their three collections: the Purple Essential Collection, the upgraded Restore Hybrid Collection, and the luxury Rejuvenate Luxe Collection. We’ll cover the mattresses’ similarities and differences in terms of construction, feel, and performance.
Best Purple Mattress Alternatives
- Nectar – Best Purple Mattress Alternative
- Helix Midnight – Best PurpleFlex Mattress Alternative
- Bear Elite Hybrid – Best Purple RejuvenatePlus Mattress Alternative
- Brooklyn Bedding Signature Hybrid – Best Purple Restore Hybrid Mattress Alternative
- Nolah Original – Best Purple Plus Mattress Alternative
- Saatva Classic – Best Purple RestorePlus Hybrid Mattress Alternative
- WinkBeds – Best Purple Rejuvenate Mattress Alternative
- Plank Firm – Best Purple Restore Premier Mattress Alternative
Compare the Purple Alternatives
Nectar – Best Purple Mattress Alternative
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The Purple mattress contains a hyper-elastic polymer GelFlex Grid and layers of foam. The GelFlex Grid is what Purple is known for due to its unique feel and ability to relieve pressure. It has a waffle design that feels soft and stretchy and gently cradles the body’s most sensitive joints. This bed falls at a 7 out of 10 on our mattress firmness scale, meaning it’s a bit firmer than the industry standard of medium-firm. Although the mattress is bouncy and responsive, it performed well on our motion isolation test, so it’s an excellent choice for couples. We think back sleepers, side sleepers, and lightweight stomach sleepers could enjoy this mattress.
The Nectar mattress is our pick for the best Purple alternative. It’s a true medium-firm mattress, landing at a 6.5 out of 10 on our firmness scale. Like the Purple, we think back sleepers and side sleepers would sleep comfortably on the Nectar. Back and side sleepers should find nice pressure relief around their lower backs, hips, and shoulders on this mattress. We also like the Nectar for stomach sleepers, as it’s supportive enough to lift the hips and keep the spine aligned. However, we don’t recommend the Purple or the Nectar to stomach sleepers with bigger bodies, as these sleepers will likely sink too far into their layers to maintain proper spinal alignment.
When it comes to cooling, the Nectar excels. As we mentioned above, foam mattresses have a reputation for trapping heat, so we typically don’t recommend them to hot sleepers. However, we think the Nectar is one of the best cooling memory foam mattresses. Our testers gave it a near-perfect 4.5 out of 5 for cooling because its lightweight, breathable cover does a lot to disperse body heat.
What our tester says: “Average-weight back sleepers should consider the Nectar Classic, especially if they have back pain. My colleague, who suffers from chronic back pain, noted excellent pressure relief and support in her lower lumbar spine while testing this mattress.” – Nichole Mondshein, lead reviewer and staff writer
Pros of the Nectar
- Hot sleepers who like the feel of memory foam should appreciate the Nectar’s ability to disperse heat.
- This mattress is a great match for people with back pain, as its foams and coils work together to create a very balanced feel.
- The Nectar should help stomach sleepers achieve proper spinal alignment and prevent their hips from sinking too far into the mattress.
Cons of the Nectar
- Stomach sleepers with bigger bodies may find that the Nectar doesn’t offer enough to maintain proper spinal alignment.
Cost and Policies
- Cost: At full price, the Nectar is more expensive than the Purple. A queen-sized Nectar costs $1,598 and a queen size PurpleFlex costs $1,499. However, the Nectar often goes on sale for under $700.
- Trial and warranty: The Nectar comes with a 365-night sleep trial and a lifetime warranty. The PurpleFlex comes with a 100-night sleep trial and a 10-year warranty.
- Shipping: Both brands offer free shipping.
Interested in the Nectar? Click here for the best deal. Or, learn more in our full Nectar mattress review. For more information about the Purple mattress, read our full Purple Mattress review or click here to get the best deal.
Helix Midnight – Best PurpleFlex Mattress Alternative
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The PurpleFlex mattress (formerly known as the Purple NewDay mattress) is a foam bed topped with a Purple GelFlex Grid. Although foam mattresses aren’t typically known for their cooling abilities, the GelFlex Grid allows for lots of airflow, which can be great for hot sleepers. We gave this mattress a 7 out of 10 on our mattress firmness scale, so it’s slightly firmer than a medium-firm bed. Back sleepers and combination sleepers are the best candidates for the PurpleFlex. Back sleepers should feel some pressure relief while still being lifted and supported, and combo sleepers should be able to easily switch between sleeping positions.
The Helix Midnight is a hybrid mattress that contains pressure-relieving memory foam and durable innerspring coils. This mattress falls at a 6.5 out of 10 on our firmness scale, making it a true medium-firm mattress and just a bit softer than the PurpleFlex. Since this bed contains coils, it’s also slightly more supportive and durable than the Purple mattress. We also gave the Helix Midnight a solid 4.2 out of 5 for its strong edge support. Meanwhile, we found that the PurpleFlex tends to sag when lying near the edge.
The Helix Midnight is very similar to the PurpleFlex mattress in terms of pressure relief. We think it’s suitable for back sleepers and side sleepers. These folk should feel some nice pressure and pain relief at the back, hips, and shoulders due to the top layers of foam. The sturdy coils below help keep the sleeper lifted and supported, while also allowing air to flow through the structure.
What our tester says: “I would recommend this mattress for all three sleeping positions (back sleeping, side sleeping, and stomach sleeping) because it’s supportive, without putting pressure on your joints. This model also has a nice, bouncy feel, thanks to its hybrid construction.” – Nichole Mondshein, lead reviewer and staff writer
Pros of the Helix Midnight
- Folks that bear down on the perimeter to get up in the morning will appreciate the Helix Midnight’s sturdy edge support.
- Back and side sleepers should find that the Helix Midnight offers ample support and pressure relief of your sleeping position.
- Couples with partners who are easily disturbed at night will appreciate the Helix Midnight’s solid motion isolation. These sleepers shouldn’t have to worry about feeling what their partner is doing from their side of the bed.
Cons of the Helix Midnight
- Our testers gave the Helix Midnight a 3.5 for responsiveness, meaning it’s about average. This shouldn’t be a problem for folks who switch positions once or twice, but combination sleepers who toss and turn frequently may want to look elsewhere.
Cost and Policies
- Cost: Before discounts, the Helix Midnight is priced lower than the Purple mattress. For a queen-size mattress, the Helix Midnight costs $1,373 and the Purple costs $1,499.
- Trial and warranty: Purple and Helix have the same 100-night sleep trial. However, Helix offers a limited lifetime warranty, while Purple offers a 10-year warranty.
- Shipping: Both mattresses come with free shipping.
Interested in the Helix Midnight? Click here for the best deal. Or, learn more in our full Helix Midnight mattress review. For more information about the PurpleFlex mattress, read our full PurpleFlex mattress review or click here to get the best deal.
Bear Elite Hybrid – Best Purple RejuvenatePlus Mattress Alternative
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The Purple RejuvenatePlus is from Purple’s Rejuvenate Luxe mattress line. This bed has a 16.5-inch profile and comes with a Quilted Euro Top for a bit of cushioning. Inside the bed are layers of foam, a Purple GelFlex grid, and zoned support coils. The Purple RejuvenatePlus certainly has a luxurious feel; it’s very plush yet supportive and kept our testers lifted. We gave this bed a 6.5 out of 10 on our mattress firmness scale, meaning it’s a true medium-firm mattress.
Luxury mattresses are typically some of the most expensive beds on the market, and the Purple Rejuvenate Plus is no different. If you’re looking for a luxury mattress that won’t break the bank, we recommend the Bear Elite Hybrid. This mattress is Bear’s “ultra-luxurious” and most popular product. Like the Purple Rejuvenate Plus, the Bear Elite Hybrid contains a combination of foams and coils. In terms of feel, the Bear Elite Hybrid is just a tad softer, landing at a 6 out of 10 on our firmness scale.
Both mattresses had impressive results when we tested them for motion transfer, cooling, and edge support. We also think back, stomach, and combination sleepers would enjoy these beds, and we found excellent pressure relief at the back and hips. These mattresses are very durable and supportive, and we think either bed would be a good choice for heavy sleepers.
What our tester says: “Based on the Bear Elite Hybrid’s results in these tests, I would say it could be a wonderful mattress for many couples. It sleeps cool, isolates motion well, has strong edge support, and is easy to move around on.” – Nichole Mondshein, lead reviewer and staff writer
Pros of the Bear Elite Hybrid
- For a luxury mattress, this bed is priced competitively.
- Back and side sleepers should feel a combination of support and pressure relief on this bed.
- This bed has great edge support, so we recommend it to senior sleepers or anybody with mobility issues.
Cons of the Bear Elite Hybrid
- This mattress may be too firm for strict side sleepers and could cause a buildup of pressure at the shoulders and hips.
Cost and Policies
- Cost: The Bear Elite Hybrid is significantly cheaper than the Purple Rejuvenate Plus. For a queen mattress, the Bear Elite Hybrid costs $2,305 and the Purple Rejuvenate Plus costs $6,495.
- Trial and warranty: The Bear Elite Hybrid comes with a 120-night sleep trial and a lifetime warranty. The Purple Rejuvenate Plus comes with a 100-night sleep trial and a 10-year warranty.
- Shipping: Both mattresses come with free shipping.
Interested in the Bear Elite Hybrid? Click here for the best deal. Or, learn more in our full Bear Elite Hybrid mattress review. For more information about the Purple RejuvenatePlus mattress, read our full Purple RejuvenatePlus mattress review or click here to get the best deal.
Brooklyn Bedding Signature Hybrid – Best Purple Restore Hybrid Mattress Alternative
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The Purple Restore Hybrid mattress is constructed with 2 inches of Purple’s signature GelFlex grid, a layer of comfort foam, and edge-to-edge innerspring coils. Although we haven’t tested this specific mattress yet (stay tuned!), Purple describes the Restore Hybrid as a medium-soft bed that is both pressure-relieving and supportive. Purple also says it has an unmatched temperature balance, thanks to open channels within the GelFlex grid and coils designed to help with airflow. We’ve tested other Purple mattresses containing the GelFlex Grid, and we can confirm that it does an excellent job of relieving pressure, enhancing breathability, and providing a bit of bounce.
Based on what we know, we’d recommend the Brooklyn Bedding Signature Hybrid as a possible alternative. The Signature Hybrid has everything you might want in a hybrid bed, including the ever-important bounce factor, which led us to give the bed a 5 out of 5 for response. The balanced feel provided by the coils and comfort foams also resulted in high marks for support and pressure relief. Our tester Nichole found this bed to be comfortable in all three major sleeping positions. The Signature Hybrid also sleeps fairly cool, and the edges hold up nicely when bearing weight. Its motion isolation capability didn’t wow us, but we found it sufficient at stifling most small movements.
Brooklyn Bedding touts this bed as a “value” option since it’s reasonably priced and simply constructed. It doesn’t have the fancy GelFlex Grid of the Purple Restore Hybrid, but it can provide a similar feel at a fraction of the cost. Consider the Signature Hybrid if you’re a combination sleeper or sexually active, as its springy, responsive surface is probably its highlighting feature.
What our tester says: “This mattress has a bouncy, innerspring feel. I felt lifted up and out of the bed… No matter which positions you cycle through, you should feel supported by the Signature Hybrid.” – Nichole Mondshein, lead reviewer and staff writer
Pros of the Brooklyn Bedding Signature Hybrid
- The Signature Hybrid’s medium feel and hybrid construction are best suited to back sleepers looking for support and pressure relief.
- Sales often bring this mattress to below $1,000 for a queen, which should appeal to those shopping on a budget.
- Despite its lack of built-in cooling features, our testers found that the Signature Hybrid was able to regulate temperature and keep them from overheating.
Cons of the Brooklyn Bedding Signature Hybrid
- The Medium model of this bed may not be firm enough for some sleepers, including those of a heavier weight or who prefer to sleep on their stomach. These folks should consider the Firm model of this bed.
Cost and Policies
- Cost: The Signature Hybrid is definitely the more affordable of the two, with a queen costing just $1,332, while the Purple Restore Hybrid costs $2,399.
- Trial and warranty: Brooklyn Bedding offers a 120-night sleep trial and a limited lifetime warranty for the Signature Hybrid. The Purple Restore Hybrid comes with a 100-night sleep trial and a 10-year warranty.
- Shipping: Both companies offer free shipping (with some exceptions).
Want to know more about this bed? Read our full Brooklyn Bedding Signature Hybrid review and click here for the best deal. For more information about the Purple Restore Hybrid mattress, stay tuned for our full review or click here to get the best deal.
Nolah Original– Best Purple Plus Mattress Alternative
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The Purple Plus mattress is very similar to the original Purple mattress, but has some key differences that elevate it. Like the Purple, the Purple Plus is made with a GelFlex Grid and foam. However, the Purple Plus comes with an Ultra Comfort Layer and double the amount of base foam. The Ultra Comfort layer was designed to add more body contouring and breathability to the bed. The Purple Plus is also just a touch softer than the Purple. According to Purple, this mattress does a good job of relieving pressure at the shoulders and hips. Side sleepers could enjoy the sinkage and candling from the GelFlex Grid and comfort layer. We also think this bed could appeal to back sleepers.
Like the Purple Plus, the Nolah Original mattress is an all-foam bed with a medium-firm feel. The Nolah has a Tencel cover and three layers of foam. Tencel is a naturally breathable, absorbent, and eco-friendly material that could appeal to hot sleepers. The top layer of Nolah’s proprietary AirFoam doesn’t trap heat like typical memory foam, and it helps prevent the bed from overheating. Falling at a 6.5 on our firmness scale, the Nolah is a true medium-firm bed.
We recommend the Nolah Original to side and back sleepers. The foam layers do an excellent job at providing enough sinkage to cradle the hips and shoulders, which can help side sleepers avoid pain. We were also impressed with the motion isolation on this bed, so you likely won’t feel a lot of movement if your partner tosses and turns. Finally, this bed is pretty responsive despite its lack of coils, so combination sleepers should be able to easily move around at night.
What our tester says: “Nolah’s AirFoam doesn’t trap body heat like traditional memory foam, so this mattress could be especially nice for hot sleepers who still want that memory foam feel. Nolah also promotes this foam as being especially well-suited to side sleepers, which could be a perk for these folks.” – Madison Schaper, former staff writer
Pros of the Nolah Original
- This mattress is a great choice for back and side sleepers.
- Memory foam layers should appreciate the AirFoam layer, which feels like memory foam, but doesn’t trap heat.
- Couples will likely enjoy the motion isolation and responsiveness this bed provides.
Cons of the Nolah Original
- This mattress isn’t a great pick for stomach sleepers, who may find more support from a firmer mattress.
Cost and Policies
- Cost: For a queen mattress, the Nolah costs $1,149 and the Purple Plus costs $1,899.
- Trial and warranty: The Nolah mattress comes with a 120-night sleep trial and a lifetime warranty. The Purple Plus mattress comes with a 100-night sleep trial and 10-year warranty.
- Shipping: Both mattresses come with free shipping.
Interested in the Nolah Original? Click here for the best deal. Or, learn more in our full Nolah mattress review. For more information about the Purple Plus mattress, stay tuned for our full reveal or click here to get the best deal.
Saatva Classic – Best Purple RestorePlus Hybrid Mattress Alternative
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The Purple RestorePlus is a great option for anyone seeking a soft yet bouncy mattress. We tested this bed in the Soft model and gave it a 5.5 out of 10 on our mattress firmness scale, so it’s definitely one of the softer mattresses in the Purple collection. This bed is also offered in a Firm model. The Purple RestorePlus is made with the signature Purple GelFlex Grid, foam, and steel coils. We found this bed to be very cooling, and hot sleepers should appreciate the airflow provided by the breathable grid and coils. We also really like this mattress for couples, as it’s very responsive and has great motion isolation results.
The Saatva Classic is sold in three firmness options: Plush Soft, Luxury Firm, and Firm. We think the Soft model of the Saatva Classic is a great alternative to the Soft model of the Purple RestorePlus. Although the Saatva doesn’t have the GelFlex Grid, it contains similar steel coils that give the bed a durable foundation. This mattress is a great choice for sleepers who like soft beds but are still looking for lift and support.
One thing that sets the Saatva apart from the Purple RestorePlus is its edge support. When testing the Purple RestorePlus, we found lackluster support around the bed’s perimeter. It had average support when we laid on the edges, but the layers seemed to collapse substantially when we sat directly on the edge. The Saatva Classic, however, has some of the best edge support we’ve ever seen. Its reinforced edge support system held up our weight with no issue, and the layers only sank half an inch when sitting directly on the edge.
What our tester says: “I think the Saatva is an excellent choice for anyone who sleeps with a partner. It’s responsive enough for sex and has strong enough edge support to allow two bodies to spread out. Also, the space between its coils leave lots of room for airflow, which can help the mattress stay cool when there’s double the body heat in the bed.” – Nichole Mondshein, lead reviewer and staff writer
Pros of the Saatva Classic
- Hot sleepers shouldn’t overheat on this bed due to its airy construction.
- This bed has a decent amount of bounce, which can help combination sleepers easily switch between positions.
- Side and back sleepers should feel comfortable and supported on the Soft model. Stomach sleepers may prefer the Firm model.
Cons of the Saatva Classic
- If you’re looking for deep sinkage and doughy memory foam, this innerspring mattress may not have the feel you’re searching for.
Cost and Policies
- Cost: The Saatva Classic is significantly cheaper than the Purple RestorePlus. For a queen mattress, a Saatva costs $1,795 and a Purple RestorePlus costs $2,895.
- Trial and warranty: The Saatva Classic comes with a 365-night sleep trial and a lifetime warranty. The Purple RestorePlus comes with a 100-night sleep trial and a 10-year warranty.
- Shipping: Both mattresses come with free shipping, but Saatva includes free White Glove Delivery. Instead of arriving compressed in a box, a Saatva team will set up the mattress for you and dispose of your old one.
Interested in the Saatva Classic? Click here for the best deal. Or, learn more in our full Saatva Classic mattress review. For more information about the Purple RestorePlus mattress, read our full Purple RestorePlus Mattress review or click here to get the best deal.
WinkBeds – Best Purple Rejuvenate Mattress Alternative
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The Purple Rejuvenate mattress is from Purple’s Rejuvenate Luxe line. Every mattress in this line is a luxury mattress made with high-quality materials. The Purple Rejuvenate comes with a quilted Euro Top, an extra-dense Purple GelFlex Grid, and 3-zone coils. The coils are softer in some areas and firmer in others depending on where the body needs the most support. While we have not personally tested this bed (yet!) Purple says it has a firm feel, likely due to the denser GelFlex grid. This mattress comes with a reinforced steel Edge Support System, so you should be able to sleep near the edge without feeling unstable.
We chose the WinkBed as the best Purple Rejuvenate alternative due to their similar feel and construction. The WinkBed falls at a 7 out of 10 on our mattress firmness scale, which means it’s slightly firmer than average. Like the Purple Rejuvenate, the WinkBed is a luxury hybrid mattress that combines foam and steel coils. This mattress also comes with a Euro top and a Tencel cover. Tencel is known for being a soft, breathable, and eco-friendly material that can help with cooling.
The WinkBed does an excellent job of providing cushioning at the back, hips, and shoulders. We especially like this mattress for back and stomach sleepers, who should find a nice balance between pressure relief and firm support. Sleepers with back pain should also find some relief, as this bed can help them achieve proper spinal alignment. We also found decent motion isolation and above-average edge support with the WinkBed, so it could be a good choice for couples.
What our tester says: “The WinkBed is a natural fit for back sleepers. It should offer plenty of support, and make them feel lifted up and out of bed. This mattress also does a great job at keeping the spine aligned for these.” – Nichole Mondshein, lead reviewer and staff writer
Pros of the WinkBed
- This bed comes in multiple firmness levels. We think the Luxury Firm model is a good fit back sleepers, and the Firmer model is best for stomach sleepers.
- We think this mattress is great for couples due to its cooling, responsiveness, motion isolation, and edge support.
- Combination sleepers should be able to easily switch between sleeping positions without feeling stuck in the bed.
Cons of the WinkBed
- This mattress doesn’t provide a lot of deep sinkage or body contouring. If this is what you’re looking for, we recommend an all-foam mattress.
Cost and Policies
- Cost: The WinkBed is significantly more affordable than the Purple Rejuvenate. For a queen-size mattress, a WinkBed costs $1,799, and a Purple Rejuvenate costs $5,495
- Trial and warranty: The WinkBed comes with a 120-night sleep trial and a lifetime warranty. The Purple Rejuvenate comes with a 100-night sleep trial and a 10-year warranty.
- Shipping: Both mattresses come with free shipping.
Interested in the WinkBed? Click here for the best deal. Or, learn more in our full WinkBeds mattress review. For more information about the Purple Rejuvenate mattress, stay tuned for our full review or click here to get the best deal.
Plank Firm – Best Purple Restore Premier Hybrid Mattress Alternative
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The Purple Restore Premier Hybrid mattress is the most elevated mattress in Purple’s Restore Hybrid collection. This mattress contains a 3-inch GelFlex grid, a layer of ultra-comfort foam, and Coolflex coils. Purple says this mattress has a firm feel, so we would recommend it to stomach and back sleepers. The coils should provide support and lift to keep the hips and shoulders aligned. The Purple Restore Premier Hybrid is also Purple’s most cooling model. The breathable GelFlex grid works with the Coolflex coils to regulate temperature and dissipate body heat.
We think the Plank Firm by Brooklyn Bedding is the best alternative to the Purple Restore Premier Hybrid mattress. The Plank Firm is a flippable mattress that feels different depending on which side you face up. The Firm side falls at a 7.5 out of 10 on our firmness scale, and the Extra-Firm side falls at an 8.5 out of 10 on our firmness scale. Although the Plank Firm does not contain coils like the Purple Restore Premier, it’s similar in terms of support. The coils in the Purple Restore Premier put in the work to keep the sleeper lifted and supported. Likewise, the firm foam in the Plank Firm does an excellent job at providing support and promoting proper spinal alignment.
We think the Plank Firm is a great option for stomach sleepers, who typically need a firm bed that keeps their hips propped up. We also recommend the Firm side to back sleepers. If you’re looking to match the firmness of the Purple Restore Premier, we recommend trying the Firm side of the Plank Firm. We also think heavy sleepers (those weighing over 250 pounds) will find this mattress supportive and comfortable.
What our tester says: “I think the Plank Firm could help alleviate back pain. There’s more than enough support here to keep the spine lifted and in a neutral alignment. I’d recommend the side with lesser firmness to back sleepers for a slightly soft top layer, and both sides for stomach sleepers, depending on how much support you need to keep that spine in line.” – Nichole Mondshein, lead reviewer and staff writer
Pros of the Plank Firm
- Heavy sleepers (those weighing more than 250 pounds) should find this mattress both comfortable and supportive.
- Sleepers should feel “on top” of the mattress, which can be nice for combination sleepers.
- Back sleepers should also like this mattress, as long as they also enjoy a firm feel.
Cons of the Plank Firm
- Side sleepers likely need a softer mattress with more sinkage and cushioning at the hips and shoulders.
Cost and Policies
- Cost: The Plank Firm is the more affordable bed of the two. For a queen mattress, the Plank Firm costs $1,332 and the Purple Restore Premier Hybrid costs $3,699.
- Trial and warranty: The Plank Firm comes with a 120-night sleep trial and a 10-year warranty. The Purple Restore Premier Hybrid comes with a 100-night sleep trial and a 10-year warranty.
- Shipping: Both mattresses come with free shipping.
Interested in the Plank Firm? Click here for the best deal. Or, learn more in our full Plank Firm mattress review. For more information about the Purple Restore Premier Hybrid mattress, stay tuned for our full review or click here to get the best deal.
Logan Block
Former Content Director
About Author
Logan is the former content director of Sleepopolis. As content director, he reviewed new mattresses every week and curated the comparisons, best of pages, and video guides on the site. Logan perfected his method by personally testing over 200 different mattresses, so he’s not only able to discern the overall vibe of a specific bed, but to contextualize its feel within the bed-in-a-box market as a whole.
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