Black Friday is one of the best times of year to buy anything, and mattresses are no different. On this day (and often during the week leading up to it), many established mattress brands offer their beds at an even steeper discount than usual.
To help you sift through all the noise online, we’ve curated the best Black Friday mattress sales of 2024. You can find our top 11 below, along with a comprehensive list further down the page. You’ll also find information about the mattresses available and links to our full reviews of these products to make your Black Friday shopping go as smoothly as possible. Note that not all brands have announced their promotions yet, but we’ll update this page accordingly as deals continue to roll in.
Black Friday Mattress Deals 2024
- Saatva: Up to $600 Off
- Helix: 25% Off Sitewide + Free Sleep Bundle (2023; stay tuned for 2024)
- Nectar: 40% Off Sitewide (2023; stay tuned for 2024)
- DreamCloud: 40% Off Mattresses (2023; stay tuned for 2024)
- Emma: 50% Off (2023; stay tuned for 2024)
- WinkBeds: Get $300 Off (2023; stay tuned for 2024)
- Brooklyn Bedding: 30% Off Sitewide (2023; stay tuned for 2024)
- Leesa: $750 Off + 2 Free Pillows (2023; stay tuned for 2024)
- Bear: 35% Off Sitewide + 2 Free Pillows (2023; stay tuned for 2024)
- Nolah: 30% Off Sitewide + Free Sleep Bundle (2023; stay tuned for 2024)
- Plank: 30% Off Sitewide (2023; stay tuned for 2024)
Best Black Friday Mattress Deals Video
Best Black Friday Mattress Deals – Our Top Picks Explained
Saatva
The Saatva’s coil-on-coil construction provides a classic innerspring feel. It’s a good option for combo sleepers, who will want to feel free to switch positions and avoid feeling “stuck” in the mattress. It comes in three firmness levels, so you should be able to find one that suits your needs. The white glove delivery Saatva provides is an added perk and will save you the headache of getting rid of your old mattress (they take it away for free!). For more information, watch our video review.
Unlike many of the companies on this list, Saatva specializes in making traditional mattresses that don’t come out of a box. That includes the Saatva Classic, which is an innerspring mattress that has a sturdy build and offers great support to help defend against back pain. There’s also the memory foam mattress called the Loom & Leaf that allows sleepers to sink in for great pressure relief to avoid shoulder pain, and the latex Zenhaven and Saatva Latex Hybrid mattresses for those looking for beds that use more natural materials. There are some other great products from Saatva, so we recommend people head over to the Saatva website.
Helix
The Helix Midnight is amongst Helix’s line of six standard mattresses. It’s known for its more balanced feel, allowing it to accommodate a wide range of sleepers. We also recommend it for couples, as it scored well on our motion isolation, responsiveness, edge support, and cooling tests. For a plusher and more cooling version of this mattress, see the Helix Midnight Luxe. Learn more in our video review.
Helix offers six mattresses in their standard line that are all aimed at different sleep preferences. The Helix Sunset, Midnight, and Twilight mattresses all use memory foam comfort layers so side sleepers can sink in for pressure relief, while the Moonlight, Dusk, and Dawn mattresses use poly foams to keep back and stomach sleepers more on top of the mattress. Along with the standard line, Helix ups the support and pressure relief of all of their mattresses in the Helix Luxe line and an even more luxurious Helix Elite line. They also make the Helix Plus in case heavier people need a bit more support. Just head to Helix to take their sleep quiz and find the right mattress for you.
Nectar
The Nectar delivers a balance of comfort and support: it’s definitely contouring, but still provides a firm enough foundation for most light to average weight sleepers, especially if they sleep on their back or stomach. Plus, a lengthy trial period, lifetime warranty, and affordable price make the Nectar a reassuring choice for many. Watch our video review to learn more.
Nectar has a line of both all-foam and hybrid mattresses. The Nectar is a classic memory foam mattress that has thick comfort layers while also containing a layer of more supportive foam at the bottom. The slightly softer Nectar Premier provides a plush body contouring feel that’s great for side sleepers because it relieves pressure at problem areas like the shoulders and hips. There are a few other beds offered by the brand as well, so click here to head to Nectar.
DreamCloud
With soft foam and a sturdy layer of innerspring coils, the DreamCloud strikes a balance between comfort and support — a little bit of contouring up top and on-top-of-the-bed feel that comes from the bottom. It’s a fairly firm mattress that we think is most comfortable for back sleepers. It also has some luxury touches such as a cashmere-blend cover that are reminiscent of a high-end hotel. Learn more in our DreamCloud video review.
DreamCloud is a company known for their luxury hybrid mattresses. The DreamCloud has a firm, supportive feel that we recommend for couples and people who sleep on their back. There’s also the DreamCloud Premier, which upgrades the original DreamCloud model with more luxurious touches such as a pillow top. It has excellent pressure relief for side sleepers, a good blended feel for back sleepers, and is supportive enough for heavy sleepers. The brand also just released memory foam versions of both of these mattresses, which offer similar features, but without any coils in the construction. Click here to save on your DreamCloud purchase.
Emma
The Emma mattress is an all-foam bed, meaning that it includes four layers of foam in its construction and it doesn’t include any coils or springs. However, these are not all layers of memory foam (which you might have been thinking). Instead, the Emma uses Point Elastic Airgocell foam, HALO memory foam, and HRX (High Resiliency Extra) Supreme Foam throughout its build. These dense foams create a firm mattress, which is actually uncommon for this kind of bed. Because of this firmness, the Emma is a good fit for back, stomach, and combination sleepers who like more of an “on top” feel to their mattress. Check out more in our video review.
Emma is a mattress and bedding brand based in Germany. They currently offer two mattresses: the Emma Original and Emma Hybrid Comfort. The Emma Original is an all-foam bed with a firmer-than-average feel that could work well for many back and stomach sleepers. The Emma Hybrid Comfort also has a firm feel, but with the addition of sturdy coils, it is a great pick for many heavy sleepers, who weigh 250 pounds or more. We also recommend it to couples, since it isolates motion well, is cooling, has strong edge support, and is responsive enough for sex. Click here to save on your Emma purchase.
WinkBeds
The WinkBed is a luxury hybrid mattress. It has a similarly supportive and sturdy feel to a traditional innerspring mattress, but upgrades like a Euro top and cooling Tencel cover give it a touch of modern luxury. Available in three firmness levels, there is a WinkBed for just about every sleeper. And a responsive and bouncy feel makes it a great pick for combination sleepers. Learn more in our video review.
Winkbeds offers a few different mattresses and each with its own unique feel. Their namesake WinkBed mattress is a pillow top hybrid with a feel reminiscent of a traditional innerspring bed. It comes in Soft, Luxury Firm, Firm, and Plus versions, so you can find the right support level for your sleep style. They also make the EcoCloud, another hybrid mattress but this time uses latex for comfort and an organic cotton cover, so it utilizes some organic materials in its construction. Last but not least is the GravityLux, an all-foam mattress that relies on thick layers of memory foam for pressure-relieving comfort. Click here to head to WinkBeds.
Brooklyn Bedding
The Brooklyn Bedding Signature Hybrid mattress combines a foam comfort layer and sturdy coils. This combination of materials makes it bouncy and easy to move around on. It comes in three firmness levels, and we recommend the Medium model for most back sleepers. It’s a great choice for shoppers who are looking for a new mattress on a budget. For more information, check out our video review.
If you want options, Brooklyn Bedding has got plenty of them for you. They have a huge selection of mattresses with vastly different strengths so that everyone can find something to fit their preferences. There’s the Signature Hybrid with its medium-firm feel, the Aurora Luxe and its excellent cooling properties, a value option called the Essential, and more. Click here to head to Brooklyn Bedding and check out their full selection.
Leesa
While it’s an all-foam mattress on the softer end of the firmness scale, the Leesa should still offer enough support for a neutral spinal alignment, which is good news for back sleepers. Some side sleepers will also get the contouring they need at the shoulders and hips. Learn more in our Leesa video review.
Leesa’s bed-in-a-box mattresses are comfortable, responsive, and affordable. Budget shoppers will especially like the Leesa Original. There’s also the Leesa Hybrid mattress, which uses a combination of innerspring coils and foam to be a touch firmer and more supportive. For a more luxurious option, shoppers should check out the plush Leesa Legend. Head over to Leesa to see more details.
Bear
Even though it’s made entirely of foam, the Bear has a firm, supportive feel that should be sturdy enough for back sleepers and stomach sleepers alike. Additionally, combination sleepers should be able to easily move around on its surface. You can also pay extra for a Celliant cover that may help with cooling and muscle recovery. Learn more in our video review.
What our tester says:
“I found the double poly foam construction produced a firm, supportive feel. Though you’re likely to sink into its top layer of memory foam, this sinkage is somewhat curbed by the taut poly foam transition layer. This means most folks are going to be positioned more “on top” of the structure than “in” it.” – Nichole Mondshein, lead reviewer and mattress tester
If you’re an athlete or live an active lifestyle, Bear has a line of mattresses to help you recover. The company works with a team of sponsored athletes, medical professionals, and fitness enthusiasts to market its products as tools for post-workout recovery. There’s the original all-foam Bear mattress that’s supportive and great for back sleepers, the Bear Hybrid mattress with its pocketed coils for extra bounce and support, and the Bear Elite Hybrid, which comes in three different firmness options, is extra cooling, and ultra-luxurious. Head over to Bear to see more.
Nolah
The Nolah Evolution’s hybrid construction offers the cushioning of memory foam with the responsiveness of coils. The Luxury Firm model is a good option for side and back sleepers due to its medium-firm feel, though there are Plush and Firm versions as well. Those who share a bed may also appreciate its low motion transfer, so you won’t be disturbed by a partner’s movements and its solid edge support to allow you to maximize surface area. For more information, check out our video review.
Nolah offers a wide variety of luxury mattresses, including an eco-friendly bed and a mattress designed for kids. Their beds are great for side and back sleepers, too, since they have pressure-relieving foams. Some of our favorites are the Nolah Original with its soft, all-foam feel, the Nolah Signature, and the Nolah Evolution, which is a nice option for couples. Click here to see Nolah’s full line of mattresses and everything else they offer.
Plank
The Plank Firm more than lives up to its name with its ultra-sturdy foams and supportive feel. While this bed certainly isn’t for everyone, it should be an ideal fit for back sleepers, stomach sleepers, and combination sleepers who want to feel more on top of their mattress than in it. For more information, check out our video review.
If you love a firm feel, Plank should be right up your alley. A sub-brand of Brooklyn Bedding, Plank specializes in creating ultra-firm mattresses, including the Plank Firm mattress and Plank Firm Luxe. The Plank Firm is all-foam, while the Plank Firm Luxe has coils and some additional luxury touches in its construction. Both are flippable, with a firm and ultra-firm side. That allows you to decide just how firm you want your bed to be. Click here to save on your Plank mattress.
How to Shop for the Best Black Friday Mattress Sales
Now that you know where to find the best deals, it’s important to do your homework before setting foot inside a store (or placing a mattress in your online cart). While it seems simple, mattress buying is a little more complex than you might imagine. But if you think about it, you spend nearly one-third of your life in bed, so it’s worth it to take your time and buy the mattress that will deliver the most positive sleep experience possible.
Explore the following tips and you’ll be navigating this year’s Black Friday mattress sales like you’ve been doing it for decades.
Shop Online
If you’ve only ever been an in-person Black Friday shopper, it’s time to expand your horizons. While there are some benefits to mattress shopping in person — e.g., being able to try out mattresses in person and taking advantage of deals that are only available in the store — there are also a lot of reasons to stay home and purchase your mattress from your computer.
Let’s not forget, lying on a mattress for 5 minutes is not long enough to decide whether or not its the right one for the next 8–12 years, but an in-home trial period very well could be. When you shop Black Friday mattress sales in the store, there’s a higher likelihood that you will give in to impulse buying. Depending on the store, salespeople may try to push you towards buying a mattress that makes a higher commission for them instead of what’s really best for you.
In addition, you may feel overwhelmed and bombarded by the hectic nature of the day and all the people clamoring for the “best deal.” In other words, don’t give in to the peer pressure stemming from the crowds or the deceptive salesmen.
Online retailers often have better deals going on all year round than the deals you may find on Black Friday. If you’re nervous about purchasing a mattress you have not had a chance to showroom test, be sure any mattress you buy online has a generous in-home trial period and great return policy.
Most of these companies have at least a 100-night trial period. What’s better than finding a mattress you like, buying it, and then sleeping on it for 100 nights before you actually have to make a decision on whether or not it is the right one for you?
Research, Research, Research
While it’s important to compare Black Friday mattress sales prices, it’s also essential to look closely at the specs for each mattress you’re considering — because all mattresses are NOT created equal. But where to begin?
First, you should think about what kind of mattress you want. So many factors go into this decision.
For example, are you the only one using the mattress or do you sleep with a significant other? Are you a stomach sleeper, side sleeper, or back sleeper? Do you suffer from chronic back and / or neck pain? How tall are you? How much do you weigh? How large is your bedroom? How much do you move when you sleep?
Each of these questions can lead to a different type of mattress:
- Innerspring mattresses consist of spring coils and last an average of eight years.
- Latex mattresses have an average lifespan of 12 years and are constructed entirely of latex foam for added comfort.
- Memory foam mattresses usually offer deep body contouring and pressure relief, and usually last approximately seven to 10 years.
- Hybrid mattresses are made from a variety of materials for a combination of comfort and support that’s effective for an average of 10 years.
Second, you should take a close look at your budget and see what you can realistically afford. Typical recommendations say that mattresses should be replaced every eight years, but that’s an average. Lower-quality mattresses may meet that norm or even fall short, but that is to be somewhat expected when looking at the lower price points. Of course, higher-quality mattresses usually cost more. In my opinion, however, it’s totally worth the extra money for a longer-lasting mattress. That said, there is definitely a fine line between a higher cost and unnecessarily expensive.
Check out Sleepopolis’ in-depth Mattress Buying Guide and Best Mattress guide for even more information and help determining the right mattress for you.
Don’t Just Go After the Best Deals
Instead, go after the best deal on the mattress that’s right for you. In general, stay away from doorbusters, as they tend to be lower in quality. In addition, doorbuster Black Friday mattress sales often are limited in quantity and used as a tactic to get you through the door. And if you haven’t done your research once you’re through the door, you’re in trouble. Salespeople will use ignorance to their advantage, attempting gimmicks and sweet talk to convince you to buy a mattress that may be sub-par for you.
The solution is simple. Go in armed with the knowledge you need to conquer Black Friday mattress sales, and you’ll come out with a mattress that’s best for you and your wallet.
Not to mention, while it may be true that the best Black Friday mattress sales might occur on the actual day after Thanksgiving, many online retailers (and some in-store retailers) begin their sales earlier in the week. There are also Cyber Monday deals to consider if you’re purchasing a mattress online.
Compare Deals, but Stay Well-Rounded
Once you know (a) the type of mattress you want and (b) where to find the deals that will get you one, it’s time to compare Black Friday mattress sales among different retailers. Of course your first point of comparison will be price, but it shouldn’t be the only one. Other important considerations include warranty, return policy / process, and any other bonus offers.
- Warranties: Mattress warranties typically include full coverage and full replacement periods, but these may be limited, so always check what type of damage is actually covered. Most good warranties will cover a sagging of 1.5 inches or more for innerspring mattresses and 1 inch or more for latex and memory foam mattresses. Don’t settle for a warranty period that’s less than 10 years, especially if you’re purchasing a quality bed. Some mid- and high-end mattresses even come with 15–20 years of full coverage protection.
- Return Policy: Because you haven’t yet slept overnight on any of the mattresses you’re considering, you don’t really know how they will feel once you’ve slept on them overnight. That’s why it’s important to ensure a retailer allows a decent return window (at least 30 days, if not more). Many online retailers allow in-home trial periods of 75–120 days and have easier return processes than in-store retailers in many cases.
- Fine Print: Always read the fine print and make sure you can meet the deadline for any rebates given during Black Friday mattress sales. Manufacturers often count on buyers forgetting to submit rebates, so it’s possible to get a great deal this way — if you stay on top of it and actually send in for the rebate.
- Gift Cards and Store Credit: While this can seem to add value to your purchase, often it’s just a way for retailers to get you to spend more money in store than you would have otherwise. So be careful when considering an offer like this. Sometimes, you’re not really saving money in the end…only spending more.
Buying a mattress can be stressful, and doing it on Black Friday even more so. Here at Sleepopolis, we’ve made it as easy as possible to discover the right mattress for you. Check out my full list of mattress reviews to get the ball rolling so you can take advantage of all the great Black Friday mattress sales out there this year.
Black Friday Shopping FAQs
When is the best time to buy a mattress?
The best time to buy a mattress is around the holidays. Brands offer the best discounts during these times. You’ll find some of the best deals on Black Friday and Cyber Monday, but you’ll also see deals around Memorial Day, Labor Day, July 4th, and more.
Who has the best Black Friday mattress sales?
It depends on what you’re looking for. If you’re after an innerspring mattress, I’d look at Saatva’s deal; if it’s foam you’re after check out Nectar; if you want a hybrid bed, Helix offers some of the best deals. However, nearly every big brand (and all the one’s you’ll find in this article) offers fantastic deals around Black Friday, so check them out.
Where to get the best mattress sales on Black Friday?
You’ll find the best sales online rather than in store. You’ll also be able to skip the huge lines, stressed out shoppers, and pushy salespeople you tend to find shopping in a store on Black Friday. I’d recommend doing some research before Black Friday (I’ll let you in on a little secret: most brands start their Black Friday sales about a week early online) to find which bed is going to suit your needs best. Not sure where to start? Check out our Mattress Buying Guide.
Bridget Chapman
Former Senior Product Editor
About Author
Bridget is a Certified Sleep Science Coach and senior editor here at Sleepopolis. From testing mattresses to writing about various sleep health topics, her goal is to help you get a good night’s sleep. You can also find her in videos on our YouTube channel. Bridget graduated magna cum laude from San Diego State University with a degree in journalism and a minor in English. Before joining the Sleepopolis team, she was a TV news reporter and worked in cities across the country. She loves spending time outdoors, checking out new restaurants, snuggling with her pets, and of course — getting some quality Zzz’s.
Combination Sleeper